
This is your focused tag since it refers specifically to the food you are making in that video.
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You might use the tag ‘coconut curry soup’ for a specific video because you demonstrated how to prepare that dish on camera. Imagine you run a YouTube channel that produces cooking content in the healthy eating space. Let’s look at a quick example to highlight how this concept works. Having each of these kinds of tags present for each of your videos will help YouTube understand what you are posting, and it will help interested viewers find your content. A focused tag refers directly to what you are doing in the video, while a general tag generally applies to your channel. One of the critical elements of proper YouTube tagging is to blend both focused and broad tags for each video. Make your first video tag the keyword that you want to hit on for that video, and then work your way down from there to other related keywords. Specifically, the very first tag seems to be weighted more heavily. You’ll find that when using the tags, YouTube places more importance on the first ones that you include. Assuming you have identified a target keyword for your video – use that keyword as your first tag. The first tag you list for a video should be the one that you want to be your primary target.

The Primary Video Tag Should Be Your Target Keyword Review the five tips below to get on the right track. Fortunately, YouTube tagging techniques don’t need to be complicated, and the essential methods are pretty easy to understand. You don’t just want to start typing random or barely-related words into the tags field, as those could actually make it harder for you to reach your target market. There should be some basic strategy involved when tagging YouTube videos.

Find a middle ground where you quickly select smart tags, insert them in the right place, and move on. You don’t want to invest huge amounts of time and energy into video tagging, but you don’t want to skip it entirely, either. Once you make a system for finding tags for each video, you should find that it doesn’t take more than a few moments to fill out this field. However, we encourage you to take the extra step of creating tags, as it can help get your videos discovered. Before you work on YouTube video tags, be sure those other elements are handled correctly. There are more essential elements, such as the video thumbnail, the title of the video, and the description. S0, you could be forgiven if you didn’t feel like bothering with the tags. There is plenty of work involved with simply creating and editing the video.

It would be easy enough to skip the step of video tagging when adding new content to your YouTube channel.
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For greater detail on these concepts, feel free to explore the content that follows. Limit yourself to a handful of powerfully relevant tags for each video. Use words and phrases that naturally fit into the context of the content you are publishing.

